Christmas On Euclid

There are a number of high end Italian luxury designers who have historically always avoided directly selling their merchandise online. This trend seems to now be changing and more of these designers are beginning to sell their goods on the internet. This article looks at the reasons behind this trend and the brands that are getting in on the profitable e-commerce market.

In years gone by, fashion houses such as Valentino and Armani have always avoided directly selling their own goods online. Consumers have been able to purchase their luxury items through a limited number of of other stores, but these fashion houses themselves have shied away from setting up their own online e-commerce sites.

In Italy, online fashion shopping habits are changing. More and more Italians, and indeed people the whole world over, are shopping for designer fashion online. The statistics show that internet commerce is an extremely important and growing sales channel for luxury fashion items. Convenient, accessible and efficient, this manner of shopping saves time, effort and money.

The world is also in a global economic downturn. In a recession, one of the areas that is going to be hit hardest is the luxury fashion market. When people are tightening their purse strings to get through a economic stagnation, spending on luxuries is one of the first areas to go.

The attitudes of the luxury shopping demographic are also changing. In practice, this means that the buyers of these luxury brands are far more accustomed to internet shopping than they were ten years ago.

Valentino and Armani have opened new online stores recently in time to benefit from the festive shopping season. They continue the recent trend set by Cavalli and Ferragamo in launching specialist online retail websites for their brands.

A growing percentage of the world’s Christmas shoppers buy online. Luxury brands such as Valentino and Armani want to capitalize on that spending and grab a larger piece of the market. They see that setting up and running a successful online outlet does not detract from their brand value. Online e-commerce sites are also far more cost effective and wide reaching than traditional brick and mortar stores. For a relatively small investment, you can reach a global audience and expose your brand to 24 hour consumer buying.

It may seem that they are coming rather late to the online shopping party, but I’m sure that many readers will agree that it is better late than never…

With more and more men growing fashion conscious, there seems to be a trend for women scarves in almost all parts of the world. The scarves not only keep you warm, but also add to your feminine looks and charm. They can make your plain and simple attire look all the more aesthetic and fashionable. The most popular among all the categories of women scarves are cashmere, silk and cotton scarves, which are preferred for their soft feel and rich lustrous look.

There is a huge variety of women cashmere, silk and cotton scarves. You can either go for the unique women Oriental silk or cashmere scarves which are made of 100 percent silk and or 100% Cashmere and are therefore very soft, smooth and silky. They are provided with unique Oriental calligraphy and fringe for added appeal. The most interesting aspect of these scarves is that they are double-sided and therefore, you can wear them anyways either front-side up or reverse-side up to match with your attire. They are usually 20 inches wide and 60 to 70 inches long. So, they are long enough for you to hang them freely from your neck, with both ends hanging down in front of your body.

Women silk scarves are usually available in around 340 shades. All these shades can be viewed at (http://www.kashmirstorz.com/colorchart.html )

Currently, the whole fashion world is talking admiringly about the white silk aviator scarves. These stunningly beautiful scarves are made of 100 percent silk and have a soft and silky feel. They are longer and wider than their counterparts, measuring 11 inches (wide) X 64 inches (long). In fact, the fringe is quite long (5 inches in length). The best aspect of these scarves is that the fabric is folded length-wise and therefore, these scarves appear to be made up of two layers. Apart from white, the silk aviator scarves are also available in solid black. There are classic aviator scarf varieties also, which are devoid of fringes and are equally appealing in look as well as feel. However, they are slightly shorter and narrower than other aviator scarves.

Probably the most popular women scarves these days are the silk and cashmere scarves… they have indeed made a winning comeback and are definitely here to stay. They look very nice whether they are worn with a leather jacket, denim jacket, sports jacket, suit, coat or sweater. Even Men Scarves are great in fashion now a days. They create an aura of masculinity and muscular charm, and add a cutting-edge fashion statement to any man’s outfit. They add an element of mystic beauty, and elegance to a man’s personality and are, therefore, very popular as gifts for men of all ages. Men’s silk scarves can be worn to work, for business meetings, travel, special occasions or parties. They make excellent gifts for special occasions like anniversaries, birthdays, Valentine”s Day, Father”s Day and Christmas. They also make great gifts to present to the bridegroom during a wedding get-together.

But many of us don’t use scarves to their full fashion potential, often forgetting the many different tying styles and ways of using cashmere scarves and throws for adding style and elegance to your look.

The makeup of the luxurious material means it can be mixed with different fabrics and colours with stunning effects. Following some simple do’s and don’ts will ensure you can capitalize on the elegance, comfort and added cosiness a cashmere scarf can bring.

Do make sure you keep up with the current trends and follow the fashion magazines to see exactly how the fashionist everywhere are wearing their chosen accessories.

Do look to include your signature piece in unique ways with each outfit. Wear it long for added elegance; double it up for added warmth. Planning a trip this Christmas; the cashmere scarf or cashmere throw is the perfect addition to your travel needs; it offers warmth whilst on the plane and style when stepping off.

Don’t choose a cashmere scarf that overpowers your outfit. Remember, it is called an accessory and it should work with your wardrobe, not completely overshadow your clothing.

- For Spring & Summer

* Color

Men’s clothing for the spring & summer season has made its mark with the presence of color. There is a strong blue influence which replicates David Hockney paintings during his splash period in the 1960s, and the introduction of pink.

Men’s fashion is having a pink moment in 2008, therefore, defining your masculinity has become more of a challenge this summer. This not-so-typical color sorts the men from the boys, as it takes guts and skill to wear; requiring men to make a modern color statement whilst still maintaining a masculine edge. This can be done by keeping cuts and fabrics very traditional and teaming it with neutral shades, such as white, beige, gray or black.

In addition to being “In the Pink”, the fashion industry is also feeling blue this season. Not the dark navy kind, but the azure blue of David Hockney’s Splash, pool paintings. From Louis Vuitton’s head-to-toe azure Moon Beach collection, on the spring runways to Hockney-inspired Missoni shirts, Hockneyed-Splash sweatshirts, to azure-colored cargo pants and suits. Feeling blue has never been so on-trend.

* Style

In this season, men to wear a dress shirt with a tie for business is suitable for almost all circumstances. In some offices, or outdoor work sites, short sleeves may be appropriate. Look at the example set by your supervisor and respected colleagues. If these people wear short sleeves, then it may be okay in that situation…

When dressing to impress, do not follow the standard of the office non-conformist. Sleeves can always be rolled up if necessary.

Collars come in different styles, usually a normal pointed collar and a spread collar. Spread collars are newer and show a contemporary fashion. The spread accents the tie, and therefore look better with a wider tie. Some shirts have different color collars than the shirt which appears bolder.

Men’s Hoodies make a welcome return as they have been reinvented to form an integral part of your wardrobe rather than a casual cover-up. With some innovative styling this season, hoodies have evolved to become a substitute for a blazer or cardigan, matching your ensemble and being classy enough to take you from beach to bar. Hoodies have become sophisticated enough to be street-savvy garments, layer them over a tee or shirt, or be more adventurous and go for a Juicy Couture hooded leather jacket or an OntFront Sidewalk Tailoring hooded blazer.

On the subject of swimming pools, another look du jour is the combination of trunks as shorts. Wear them as both; saving you that fashion dilemma of having to wear shorts over trunks. Offerings come from labels such as Thom Browne, ADAM, Opening Ceremony, and Shipley & Halmos who have pairs that can be easily teamed with a more formal shirt or blazer.

This is also the season of the lightweight-knit, be it revamped hoody or button-up cardigan. Men also have one less choice to make when it comes to swimming, by throwing on a pair of combi shorts and trunks.

* Men’s Fashion Accessories

Underwears – In the 13th century underwear became an important piece of apparel, and like most fashions, the thong and g-string reappeared in the 1970s on the beaches of Brazil. Unlike the Khoisans of 75,000 years ago, today’s male consumers enjoy a vast array of styles, fabrics and colours to choose from. The evolution of underwear has shaped how we feel and how we look today.

Aside from the above, sitting poolside requires some additional accessories. Nautical caps and deck shoes are right on-trend, so are blue and white manbags. Accessorize your outfit with some fashion-forward, round-saucer shades — David Hockney-inspired eyewear or John Lennon frames.

* Special Tips for Men who has a Big Stomach

- Go for light fabrics and dark colors if you want to slimline your torso.

- Use a belt to nip in your waistline. As long as your stomach does not hang over, contrary to what you might think, this will make you appear slimmer.

- For an instant slimming effect, go monochromatic. Wear a dark color shirt/top and pants with a different color blazer or jacket over the top.

- Horizontal stripes are your enemy rather than your friend. Vertical stripes (although not too wide) will elongate your body, but diagonal ones will also draw attention to your torso, having a widening effect. Pinstripe shirts can be slimming, especially when teamed with dark color pants.

- Large, busy prints in shirts and tees will only serve to accentuate your stomach. According to The Style Bible, look for a smaller (but not too small) print, which is spaced quite a way apart.

- Avoid bulky knits and go for something more slimming like a dark-colored cashmere sweater.

- Long-sleeve T-shirts and shirts will make your body look more proportioned than sleeveless or short-sleeves, which will draw attention to your middle.

- For Fall & Winter

Fall is one of the most exciting seasons for men’s fashion in that it presents a great deal of variety – the cooling weather and tendency towards warmer and more classic colours can present a challenge that we’ll have to examine in order to find a wardrobe that fits the change of seasons.

Color

Traditionally, an eye for colour will benefit any gentleman concerned with style. In Fall 2009, look for browns, blues, and especially shades of orange – orange having made a surprise comeback in recent years that shows no sign of stopping in the near future. When matching colours, remember that most blues, especially lighter to medium hues such as baby blue or french blue, pair extremely well with brown tones – strange but true!

A brown leather jacket would be a premium recommendation in that brown brings a distinct note of style into your overall look and seperates you from the legions of men who simply always opt for the severe looking, and much more common, black jacket. A chocolate brown leather simply ages more gracefully than its darker cousin, and adds a vintage flair.

Style

From sharp-suited silks, to pants following a Balinese, Malaysian and Inidian style, the next year’s collection will be filled with unstructured jackets, loose drawstring and cropped dhoti-style pants.

Men’s wear should feeling casual and relaxed for next season, there is still the air of opulence associated with the label. Jackets in ivory crocodile and chenille cardigans for the torso, sleek silk trousers, and jackets set off with silk handkerchiefs, all are distinctly deluxe in look.

Brown also co-ordinates much better with most jeans, sweaters, and shirts that will be presented to you in the cooler seasons. and a  french blue dress or sport shirt is not only a staple piece of any wardrobe of merit, but will serve you in wonderful stead in a variety of social occasions ranging from a casual date at the local watering hole, a stroll in the park (when coupled with jeans and the aforementioned leather coat), or a high-pressure job interview.

As leather jackets are a forever classical style, so in 2009, leather will still act as one of the most popular fabrics in the fashion industry. A soft, supple material that conforms to the curve’s of a person’s body, leather has a natural sex appeal that is unmatched by any other fabric. Leather is a favorite among the fashion industry, models and musicians.

Given the durability factors, along with the classic, stylish look of leather and the comparative low cost of either, no wonder this item has not only survived as a fashion statement through out history but has also remained a practical choice with universal appeal. So men to choose a motorcycle or bomber jacket can get a feeling that you are never go out of style.

Accessories

As for accessories, one piece of clothing that immediately springs to mind would be a scarf, worn rather rakishly in the earlier months of fall or perhaps more pragmatically during the bitter cold of a northern winter! Scarves can add a level of distinction and personality to a wardrobe that is often afforded to the wearer via a necktie – it is a centerpiece of the outerwear collection and is something that immediately catches the eye of the passerby.

A wool or cotton scarf is recommended, as silk tends to look rather foppish or effete when worn by most men – and as for colour, the primary suggestion is to either find a tone in the scarf that would tie in nicely with your most commonly worn coat, or simply a scarf that catches your eye and that you rather like. Remember, when it comes to accessories such as scarves and neckties, they are showcases for your sense of style and personality – choose accordingly! Scarves are draped around the waist as belts, or slung casually over the shoulders. Shoes also followed a distinctly Asian style with lace-ups, woven hopsack, snakeskin, and crocodile.

* Great Costume Ideas for Guys on Halloween or a Christmas Carnival

At last ,as the Halloween and Christmas season is coming soon, if you want to get noticed at a fancy dress party,  I’d like to give men some special ideas about costumes for men.

Ghostbuster Costume

A great costume idea for a group of guys who can argue over which one of them gets to be Ray, Peter, Winston or Egon. Grey boiler suits are the starting point. High-end costumers will have proton packs for hire, but an improvised version using backpacks/old drinks bottles and a super soaker can be effective. A new Ghostbusters video game is about to be released, so purchasing Ghostbuster accessories should become easier.

Celebrity Lookalike Costume

For the partygoer who bears more than a striking resemblance to a celebrity ,the lookalike costume is a good choice and will be sure to generate discussion. If the partygoer does not look like anyone famous then they can try some of the more visually recognisable celebs for example

Superhero Costume

Is it a bird, is it a plane? No It’s someone dressed as a superhero on the dance floor. Superhero costumes are easy to find, cheap to hire and always guaranteed to raise a smile. Popular superhero costumes are.

Astronaut Costume

If the partygoer has the money, then the space suit is quite simply the most show-stopping of all the costumes. Generally this costume requires a large rental fee and on top of that a substantial deposit.

Cowboy Costume

Another costume that is very popular with women is the cowboy outfit. It’s quite common, so the wearer should add some unique touches to the costume such as a sheriff’s badge or a wacky colour scheme. The cowboy costume will be available from most fancy dress suppliers.

Sailor Dress Uniform Costume

With its bright white colour, this costume is great for parties that may be using UV lighting. The wearer will stand out from the crowd and will be seen from the other side of the room with ease. Due to its apperances in An Officer and a Gentleman and Top Gun , this costume seems to be very popular with women.

Chippendale Costume

This costume is not suitable for outdoor events that are prone to poor weather. The Chippendale outfit requires only a bow tie, some black trousers and a lot of confidence. The more adventurous partygoer should carry baby oil with them for chest oiling opportunities.

I know we all want the same thing, to look great! Right? Nothing can spoil your look more than a conspicuous fashion faux pas. Unfortunately, there are some fashion errors that we might not be aware of, but that we might practice. So for the benefit of all the readers out there, i will points out the most common fashion mistakes and how not only for woman, but also for men and how to avoid them.

1. The Color Issue

A. Wearing the wrong colors

All skin tones among us are not created equal. To look your best, choose wardrobe colors that complement your skin. Wearing the wrong colors will make your skin appear sallow and lines and wrinkles will be more evident. The lime green or hot pink that you saw on the runways may look fabulous on the models, but horrible on you. Experiment with different colors and stick with the palettes that look best on you. Don’t waste your money on clothes that make you look pale, sallow, jaundiced, or washed out.

B. Wearing red and green at the same time.

Honestly, you will look like a Christmas tree. Red and green are two of the colors that you absolutely must avoid wearing together. These colors completely clash, so just stay clear. Also, it’s best to stay away from green and red makeup. If you decide to go for a green eyeshadow, don’t put on a bright red lipstick. Instead, opt for a clear gloss or a nude color.

C. Wearing too many Colors.

A common fashion mistake is using too many colors. As a general rule wear up to three colors only, for a easy on the eye coordinated look.

2. The Shoes

A. Dirty shoes.

It would be bad enough if you had shoes that were out of style, or didn’t match with your outfit, but if you have dirty shoes, you’re making a big fashion faux pas. Make sure to keep your shoes in style, according to your outfit, and most importantly, clean!

B. Bulky shoes with feminine dress.

A floral, feminine dress should never be paired with bulky shoes such as thick platforms. This kind of dress deserves a pair of soft, delicate shoes. Anything with a small heel, and even wedges and espadrilles.

C. Messy Shoes

Take care of your shoes, for they complete your look. Also ensure that your shoes complement your outfit.

D. Rundown shoes

You look great…from the ankles up. If your shoes have seen better days, find a good shoe repair shop and put them in for some TLC. Polish them regularly. Use a felt tip marker on scuffs, and put a piece of soft carpet under your feet when you drive. And most importantly, invest in a good pair if you’re going to wear them every day. Don’t buy them at the Five and Dime and then wonder why they don’t last.

E. Clothing & Shoes Should Match.

Keep your clothing and shoes in the same color unless using black which goes with anything. Don’t ever make the mistake of mismatching light and dark colors i.e. dark clothes and light shoes and vice versa.

3. Make-Up

A. Too much makeup

Too much makeup creates a harsh look and makes lines appear deeper. Keep your daytime makeup light and evening makeup a little darker. If you are unsure of makeup application techniques, see a professional. Many popular cosmetic counters at your local department store will provide a free makeup session.

B. Inappropriate makeup

Light for day, heavier for evening, sheer for sports or other strenuous pursuits. You wear different clothes for different activities in you life; your makeup should change as well. And if you’re still doing Cleopatra eyes, it’s time to turn the page and see what’s happening THIS century in makeup styles.

These fashion mistakes tend to come from people not accepting their body type and wearing the latest fashion because its popular. To look your best, always be true to yourself and you will present a stylish confident look that will create the right impression for all occasions.

So here sums up the Part I of my Most Common Fashion Mistakes. Better Watch out for more of this later on my posts.